'Working together on a project is a privilege - both professionally and also in terms of good moods and lots of humor’
- Jubilee designers, Ditte Bjerregaard and Sofie Elkjær Jensen
TELL US A BIT ABOUT YOURSELVES
We met years ago on our very first day at The Royal Danish Academy of Fine Arts. Ditte now works as an architect, and Sofie as an architect, collage artist, and graphic designer. We both live in Copenhagen with our families.
WHY DID YOU WANT TO ENTER THIS COMPETITION?
This competition was a fantastic challenge and an opportunity for us to work with a material that we haven’t explored before. We have collaborated on various projects since we first met, and the fun we have developing ideas together provides creative motivation by itself.
Limited-edition Jubilee
WHAT WAS YOUR INSPIRATION FOR THE DESIGN?
We are fascinated by the duality of H.M. the Queen. She is a strong and unifying regent for the Danish people, but also a sensitive and creative soul with a remarkable talent. We were inspired by her motto: “God’s help, the love of the people, Denmark’s strength”.
With references to the H.M. the Queen’s creative work in theatrical design, our design is a miniature ‘scenography’. Love is expressed by a little heart, the rays represent God’s help and create the letter ‘M’ within an unbreakable circle, which represents the strength of the country.
Finally, fifty grooves along the edge of the circle celebrate the years since Her Majesty the Queen’s accession to the throne.
TELL US A BIT ABOUT THE DESIGN PROCESS
After multiple workshops where our initial ideas were hand sketched, we developed the final proposal using 3D programs and visualizations. Seeing the prototype of the final design for the first time was simply amazing.
WHO OR WHAT INFLUENCES YOU THE MOST IN YOUR WORK?
It is hard to pinpoint just one influence, as we have been inspired by so many artists, architects, musicians, writers, and craftsmen. We are fascinated by colors, textures and geometry, and in our day-to-day lives, we find inspiration in especially music, contrasts, and humor.
FINALLY, IN THREE WORDS, WHAT DOES GEORG JENSEN MEAN TO YOU?
Elegance, craftmanship and tradition.